Product launch – Mercedes-Benz
Engineering and fabrication of a laser effects device for the reveal of the new Mercedes CLA Shooting Brake.
For this project, IN/OFF handled the engineering and fabrication of a laser effects system designed specifically for the reveal of the new Mercedes CLA Shooting Brake. The lighting effects, meticulously crafted, played a central role in the staging of the vehicle, creating a dramatic and premium atmosphere in perfect alignment with the brand’s image.
Client: Mercedes-Benz